JSON-LD Schema - CitedPro Docs

Automatic structured data injection for Organization, Person, Article, and more.

How it works

CitedPro injects JSON-LD structured data into your site's <head> section via the wp_head action at priority 1 (very early). This ensures schema markup is available to search engines and AI systems as soon as they begin parsing the page.

Schema injection is conditional: it only runs when the cited_enable_schema option is enabled in CitedPro → Settings. When disabled, no structured data is output.

Homepage schemas

On your homepage, CitedPro generates Organization or Person schema (depending on your entity type setting) along with supporting structures. The data is pulled from your Business Setup information.

Organization schema

When your entity type is set to Organization, CitedPro outputs the following:

{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Your Business Name",
  "alternateName": "Your Canonical Name",
  "description": "What your business does",
  "url": "https://yoursite.com",
  "logo": {
    "@type": "ImageObject",
    "url": "https://yoursite.com/logo.png"
  },
  "email": "hello@yoursite.com",
  "telephone": "(555) 123-4567",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "123 Main St",
    "addressLocality": "Portland",
    "addressRegion": "OR",
    "postalCode": "97201",
    "addressCountry": "US"
  },
  "contactPoint": {
    "@type": "ContactPoint",
    "telephone": "(555) 123-4567",
    "email": "hello@yoursite.com",
    "contactType": "customer service"
  },
  "sameAs": [
    "https://facebook.com/yourbusiness",
    "https://twitter.com/yourbusiness",
    "https://linkedin.com/company/yourbusiness",
    "https://instagram.com/yourbusiness",
    "https://youtube.com/@yourbusiness"
  ]
}

Person schema

When entity type is set to Person, CitedPro outputs a Person type instead of Organization, using the same fields. The logo property becomes image, and alternateName is included when a canonical name is provided.

Included properties

The following fields from your Setup data are included in the homepage schema when present:

Name and description: Always included (required for schema generation)
URL: Your site's home URL
Logo/Image: Included when a logo is uploaded in Setup
Email and phone: Included when provided
Address: Full PostalAddress included when address fields are filled
Contact point: Generated from phone and email
Social links: All provided social URLs included as sameAs
Alternate names: Canonical name included as alternateName

Singular post/page schemas

On individual posts and pages, CitedPro outputs article-level schema:

{
  "@context": "https://schema.org",
  "@type": "BlogPosting",
  "headline": "Your Post Title",
  "author": {
    "@type": "Person",
    "name": "Author Name"
  },
  "datePublished": "2026-02-15T10:00:00+00:00",
  "dateModified": "2026-02-20T14:30:00+00:00",
  "mainEntityOfPage": {
    "@type": "WebPage",
    "@id": "https://yoursite.com/your-post/"
  }
}

The @type is set to BlogPosting for posts and Article for pages. Author information is pulled from the WordPress post author profile.

Archive schemas

On archive pages (categories, tags, date archives), CitedPro outputs a CollectionPage schema:

{
  "@context": "https://schema.org",
  "@type": "CollectionPage",
  "name": "Category Name",
  "description": "Category description from WordPress"
}

This helps search engines understand the purpose and content of archive pages.

Enabling and disabling schema

Go to CitedPro → Settings
Find the Enable Schema Injection toggle
Toggle it on or off
Changes take effect immediately on the next page load

Important

Schema injection requires at minimum a business name and description in your Setup tab. If these fields are empty, schema will not be generated even when the toggle is enabled.

SEO conflict detection and schema

CitedPro's schema injection behaves differently from its SEO meta features when a conflicting SEO plugin is detected. While SEO meta output (titles, descriptions, Open Graph) is disabled when another SEO plugin is active, schema injection continues to run.

This is because CitedPro's schema focuses on business-level and AI-relevant structured data that most SEO plugins do not generate. Your SEO plugin handles article schema and basic organization markup, while CitedPro adds the detailed business information, social links, and contact data that AI systems specifically look for.

If you notice duplicate Organization or Person schema in your source, you have three options:

Disable schema in CitedPro and let your SEO plugin handle it (you may lose some AI-specific detail)
Disable organization schema in your SEO plugin and let CitedPro handle it
Keep both running; duplicate schema is not an error, just redundant

Verification

After enabling schema, verify it is working correctly:

View source

Visit your homepage
Right-click and select View Page Source
Search for application/ld+json
You should see your Organization/Person schema in a script tag

Google Rich Results Test

Go to Google Rich Results Test
Enter your homepage URL
Click Test URL
Review the detected structured data for completeness and errors

Schema.org Validator

Go to Schema.org Validator
Enter your URL or paste the JSON-LD code
Review any warnings or errors

Tip

Run the Rich Results Test after making changes to your Setup data. Schema output updates immediately when business information changes, so you can verify new data is reflected right away.

Best practices

Complete all Setup fields: The more data you provide, the richer your schema output. Empty fields are simply omitted.
Use a high-quality logo: Google recommends logos be at least 112x112 pixels. Square or wide rectangular logos work best.
Add social links: The sameAs property strengthens your identity signal across platforms.
Keep contact info accurate: Phone numbers, emails, and addresses in schema should match your actual contact channels.
Test regularly: Run the Rich Results Test periodically, especially after updating business information or upgrading CitedPro.